What does it mean to BeStrong? Although this company is young, I put a lot of thought into the name and what it could mean later down the road. You do not have to be a lifter to BeStrong, you can BeStrong in any sport from powerlifting to CrossFit to obstacle course racing.
BeStrong is a statement. Here are the top ten things that BeStrong means to me.
It means to constantly seek improvement in all aspect of life not just the weights.
It means showing up everyday and doing the work that needs to be done.
It means not shrinking from responsibility.
It means being better today than you were yesterday.
It means pushing your limits beyond what you thought was possible.
It means not quitting and persevering when things get tough.
It means waking up and choosing to do what is hard, not what is easy.
It means getting stronger, bigger, smarter, faster and just better.
It means defying the limitations that weak people put on you.
It means be a good person.
BeStrong is not just a name, it is a statement, a bold statement, it is a way of life. F*** weak, BeStrong.
Yours in Strength,